All Monetise articles
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Industry Trends
MPTS: British drama and production jobs under threat
At MPTS, speaker after speaker including the director of Mr Bates vs The Post Office voiced fears for the future of the UK TV industry.
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Industry Trends
DTG Summit: Gen Z accelerates the demise of linear TV
DTG CEO Richard Lindsay-Davies passionately called for regulators to “leave no one behind” as IPTV clearly looks to dominate into the future. George Jarrett reports.
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News
Amazon Prime Video to Start Showing Ads
Amazon has confirmed plans to introduce adverts to its Prime Video streaming service this year. Customers will see the ads unless they pay extra for an ad-free experience.
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Industry Trends
Vendor predictions for 2024: AI, CTV, FAST and Niche Sports
It’s no surprise that uses of AI are top of the agenda for media organisations in the next 12 months but so too is a drive to enhanced monetisation over Connected TV, mining niche sports, warnings of job ‘replacements’ and, notably, fewer calls for sustainability. Here are a selection of ...
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News
SCTE Announces Technetix Webinar to Help Broadcasting Reach NetZero
The Society for Broadband Professionals (SCTE) has announced a new webinar that will deliver insight and solutions aimed at reducing network power costs for the broadcast industry, in the latest in its successful series of webinars.
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News
ITV Launches Ad Funded Production Specialist BE Studio
ITV has launched BE Studio, a full-service creative studio to produce ad funded entertainment (AFE).
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News
UK’s VFX Industry in Line for Additional Tax Relief
The UK Screen Alliance has welcomed plans announced by Chancellor Jeremy Hunt to offer additional tax relief for expenditure on visual effects.
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News
Disney to Complete Hulu Takeover
The Walt Disney Company is to acquire the 33% stake in Hulu held by Comcast, completing its takeover of the streaming service.
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Industry Trends
Smart Use of AI to Tackle Media Tech Downturn
One of the topics discussed at IBC2023 was a body of research undertaken by the International Trade Association for Broadcast & Media Technology (IABM).
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Industry Trends
Behind the Scenes: The Killer
The precision design of David Fincher’s hit-man feature mirrors its subject, writes Adrian Pennington
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Industry Trends
NAB Show New York: From AI to AM Radio
The annual National Association of Broadcasters (NAB) Show New York (October 24-26) saw more than 12,000 broadcast, media and entertainment professionals converge on the Javits Center, a figure that the NAB team claims is a 28% improvement over the previous year.
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Technical Papers
IBC2023 Tech Papers: Recommendations for improving on-demand content, post-broadcast derived from an analysis of minute by minute consumption patterns
IBC2023: This Technical Paper outlines a survey of minute-by-minute audience consumption of radio and television programmes, describes the four main patterns of consumption and the way in which these can be characterised through mathematical modelling.
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News
IBC2023: Smarter devices driving smarter monetisation
Smart devices are changing the way we experience media, said an expert panel at IBC2023, and upcoming changes in viewing habits are set to have an even wider impact.
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Video
IABM identifies key drivers of change in MediaTech
At IBC2023 in Amsterdam, industry body and IBC co-owner IABM presented its latest research on the key drivers of change in MediaTech. Lorenzo Zanni, Head of Insight & Analysis, IABM, discussed the research findings with Jade Kurian, President and Co-Founder, latakoo, Kishore Ak, CTO, Zee, Aditi Pandey, Head of Vendor ...
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News
Generative AI: Boosting productivity
Generative AI is improving content creation, production and management across the entire media industry spectrum, delegates heard at IBC2023.
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Thought Leadership
Web3: The next paradigm shift in the entertainment and media industry
The entertainment and media industry is currently undergoing a significant transformation, evoking memories of past disruptions that maintain their impact. Actions like calculated strategic shifts by prominent players, the emergence of NFTs, and the evolving social media landscape driven by TikTok signify the ongoing breakdown of established norms in entertainment ...
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News
IBC2023 Accelerator Overview: Building Revenue through Personalised Viewing Experiences
Digital specialists and next generation sports viewing experts will be deep diving into a key trend which has been rippling through the M&E industry: how personalised fan engagement can generate revenue, as part of the IBC2023 Accelerator Innovation Programme.
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Thought Leadership
What’s Happening in the Video Advertising space?
Whether it’s cinema, broadcast TV, YouTube, or TikTok, these services wouldn’t exist at the scale they are today without advertising. But as video services, tech, and video consumption evolve, the role of advertising is changing as well.
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Thought Leadership
The day content providers became ads managers, or how FAST is changing content providers’ business and pushing them to get new skills
Professional press, analysts, and even media agreed that FAST should be seen not as competition, but as an additional source of revenue to SVOD and broadcast licensing. Everybody is jumping into this new distribution model by leveraging massive dormant catalogues of old content, from small boutiques to independent network and ...