Media & the cloud: An overview of adoption
When looking at the use of cloud through the lens of the IABM’s BaM Content Chain, each element of the content supply chain has a wide range of deployments and use cases – and the speed of adoption is increasing.
In Create, the cloud can significantly influence cameras and other equipment used in content creation. Several camera manufacturers have integrated cloud capabilities into their offerings to enable news and sports broadcasters to improve the time to market of their content. These solutions allow users to either ingest the content directly from the camera to a cloud-based management system or to stream it live to various platforms like social media and apps. For example, as early as 2013, JVC partnered with Zixi to integrate cloud-based networking and transport features into JVC cameras. JVC and Zixi expanded their partnership at IBC 2018 “to better provide…
Read the full article
Sign up to IBC365 for free
Sign up for FREE access to the latest industry trends, videos, thought leadership articles, executive interviews, behind the scenes exclusives and more!
Already have a login? SIGN IN
IBC is owned by
IBC is run by the industry, for the industry. Six leading international bodies own IBC, representing both exhibitors and visitors. Their insights ensure that the annual convention is always relevant, comprehensive and timely. It is with their support that IBC remains the leading international forum for everyone involved in content creation, management and delivery.
Site powered by Webvision Cloud