All articles by Michael Burns
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Industry Trends
Adobe’s Deepa Subramaniam: How AI video will shake up post production
Last week, Deepa Subramaniam, Adobe’s Vice President of Product Marketing for Creative Cloud, was excited to reveal Adobe’s Firefly generative AI model at Adobe MAX London. Michael Burns questions her about the fears and hopes this new influence will have on post production.
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Daily News
AI prompts new wave of innovation at IBC2023
It’s day one of IBC2023 and already there are a host of announcements to welcome showgoers to the RAI: new product launches, big company news and innovations have all been revealed to kick off the show.
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Executive Interviews
Interview: Ralph Lee - Global Storyteller
BBC Studios Productions is the jewel in the crown of the commercial arm of the BBC, making everything from Doctor Who to Dancing With The Stars. Michael Burns speaks to CEO Ralph Lee ahead of his appearance at the IBC2023 Conference.
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Executive Interviews
Interview: Fiona Campbell – Social Listening and Winning Collaboration
Ahead of IBC2023, Michael Burns chats with Fiona Campbell, BBC’s Controller Youth Audience, BBC iPlayer and BBC Three, about what formats win over both teens and under-35s as well as how to cross-pollinate with gaming and social media to grab attention in a distracting world.
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Executive Interviews
Interview: Evan Shapiro - Charting Disruption with Graphic Content
Media cartographer, producer, analyst - and iconoclast - Evan Shapiro has been spending the summer in Europe and calls the season “a time of great change”, reports Michael Burns.
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Industry Trends
Edinburgh TV Festival 2023: Crisis, Risk-taking, and AI
There was much to be concerned about at the recent Edinburgh TV Festival, but as Michael Burns reports there were also some bright sparks to cheer the industry.
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Industry Trends
Natalya Tatarchuk: Making real-time more accessible
The VP of Unity Wētā Tools gets under the skin of 3D content creation, and emphasises the value of real time in conversation with Michael Burns.
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Daily News
Seamless hybrid cloud access on the horizon from Elements
Major updates to the Elements platform were on show at IBC, as the company advances the concept of a centralised media platform giving access to high-performance, on-premise storage together with cloud storage.
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Daily News
Full range of virtual solutions from Zero Density
Zero Density is showing off a comprehensive range of virtual solutions at its IBC stand, with enhancements to its software and hardware running both greenscreen cyclorama and a LED virtual production stage.
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Daily News
Bring the power of blockchain to creators
Blockchain platform Eluvio has used IBC2022 to bring together content creators, service providers and early adopters to spread the word about how NFTs can empower the media business to find new routes to audiences and greater monetisation.
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Daily News
Transmitter launched with sustainability in sights
The R&S®TH1 transmitter has been launched at IBC by Rohde & Schwarz, aiming to deliver new and more efficient traditional services in the streaming era.
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Daily News
Prime Focus makes dynamic moves for production and post in Clear
Prime Focus Technologies has returned to IBC and, according to Ramki Sankaranarayanan, Founder and Global CEO, it has major announcements to share around its Enterprise Resource Planning (ERP) software Clear.
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Daily News
HTC Vive levels the playing field for virtual production
Aiming to make virtual production more accessible, HTC’s Vive Mars CamTrack is on show in Hall 8. It allows studios of all sizes to create professional-grade virtual production content more easily, flexibly and affordably than before.
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Daily News
Funding boost for Multimodal AI indexing
AI and cloud media company Newsbridge has used IBC to announce that it has raised €7 million in a Series A funding round to continue its expansion to the US and hire top AI and media engineering talent to boost its R&D in AI-based indexing for media assets. Supernova Invest ...
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Daily News
Class act for live AR and XR production
A streamlined, highly responsive, real-time broadcast graphics system from Italian CG software house ClassX is grabbing attention in Hall 7.
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Daily News
Broadcast mixed reality system launched
Mo-Sys bMR (broadcast mixed reality), a new category of product that combines an LED content server with a MOS controlled on-air graphics system powered by Unreal Engine graphics, is being launched at IBC.
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Daily News
NextLab and nPerf sign ‘as-a-service’ MOU
Korean test and measurement company NextLab has signed a memoriam of understanding (MOU) with global speed measurement company nPerf on the first day of IBC2022.
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Daily News
Calrec Argo sets sail on fully modular voyage at IBC
Calrec has used IBC to launch a new approach to audio mixing, designed to keep pace with the changes broadcasters are experiencing in their production workflows. The two consoles unveiled at IBC, Argo Q and Argo S, represent a “flexible control philosophy that breaks the traditional geographic tie lines between ...
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Daily News
Streamfile Core boost for remote production
Broadcast workflow developer Pronology is debuting an updated version of StreamFile Core Enterprise at the NDI Central Pavilion at Vizrt Group’s stand in Hall 7. The web-based tool receives IP video protocols and encodes them into editor-friendly formats such as ProRes, DNx, XDCam, H.264 and others.
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Industry Trends
How to get started in virtual production
There’s been a lot of talk about virtual production recently, which combines real-time CG assets delivered by a game engine such as Unity or Unreal Engine, with physical actors and sets. Most famously, The Mandalorian on Disney+ has used the technique to great effect, shooting scenes with a 270-degree LED ...