All Thought Leadership articles – Page 4
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Thought LeadershipThe evolution of audio description: From radio soundtracks to cloud-based workflows
The workflows and technology used to create audio description has changed massively over the past 20 years, with programmes now completed in hours rather than days. Red Bee’s Sally Nevrkla looks at some landmark moments and how the industry will evolve.
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Thought LeadershipHans Hoffman on SMPTE’s priorities
Despite the difficulties faced by many in our industry at the moment, there is huge potential and many opportunities ahead for SMPTE, writes new president Hans Hoffmann.
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Thought LeadershipRebranding and reimagining SMPTE
SMPTE remains dedicated to its core technology areas but is pivoting in recognition that its membership includes creatives as well as those in a traditional technical role, writes Barbara Lange, SMPTE and HPA executive director.
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Thought LeadershipSurviving the ‘new normal’: flexible, versatile tech is the key
Ryuhei Kamata reflects on the changes the film and broadcast industry has had to face in the wake of the new normal.
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Thought LeadershipThe outlook of home multimedia centre in a 5G Era
5G will have a huge impact on home entertainment by allowing consumers to have more personalised services, writes ZTE FM CTIO Lu Wei
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Thought LeadershipThe global overview
2020 has been a unique year for the industry and for IBC. IBC Council chair Naomi Climer reflects on some of the challenges the industry and IBC has faced, as well as some of the exciting projects the industry is leading on
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Thought LeadershipMaintaining the content flow
Though much of the world has been locked down in 2020 the media industry has continued to play a vital role in keeping clear and accurate information flowing. IBC chair Tim Richards reflects on what the industry has achieved in 2020.
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Thought LeadershipBig changes and bold moves
As the industry sees some major shifts, SMPTE’s Barbara Lange looks at how media and entertainment companies are coping with these changes
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Thought LeadershipCharting the way through uncertain times
Ahead of IBC SHOWCASE, IABM CEO Peter White looks at how the industry is adapting to the new Covid-19 world.
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Thought LeadershipBroadcast content owners, technical partners and the cloud
Alibaba Cloud head of international product – media telco & sports – Glyn Stewart Smith looks at the complicated cloud market for media and broadcast companies
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Thought LeadershipSafe, creative and ready to get back to work
As productions restart across the globe, HPA chair Leon Silverman explains the work of the HPA Industry Recovery Task Force which aims to keep the post community informed about the latest safety guidance and best practice.
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Thought LeadershipUltra-low latency streaming with CMAF
CMAF facilitates backwards-compatible ultra-low latency streaming. Dr. Andreas Unterweger explains why and how this is achieved and discusses exemplary practical challenges that must be overcome when implementing CMAF-compatible pipelines that provide ultra-low latency consumer experiences.
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Thought LeadershipThe GTC publishes 2020 Mental Health Supplement
Mental health continues to be a major issue for the media and broadcast space. Alison Chapman writes about the work the Guild of Television Camera Professionals is doing to help members tackle this crisis.
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Thought LeadershipThe year of the OTT comes good, but still challenges ahead for SVODs
Amid the coronavirus lockdown, OTT services are experiencing boom. But even as more people switch to VOD platforms, there are challenges ahead for the industry, writes IBC365 deputy editor James Pearce.
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Thought LeadershipRemote post production: A tool for carers, parents and workers with disabilities
As coronavirus forces the industry to adopt more remote working solutions, editor Ian Brown looks at remote post production as a valuable talent retention tool for carers and parents whilst making reasonable adjustments for workers with disabilities.
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Thought LeadershipHow the coronavirus outbreak is affecting the broadcast and media industry
The Covid-19 pandemic means almost a quarter of the world’s population is on lockdown. Here, IABM head of insight and analysis Lorenzo Zanni looks at some of the effects on the media and broadcast industry.
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Thought LeadershipInternational Women’s Day: Each for equal
The #MeToo movement started a generation of change. Advocacy group Rise managing director Carrie Wootten looks back at its success and forward to industry change.
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Thought LeadershipCES 2020: Goldmines or Gimmicks?
Futurist Amelia Kallman reports from CES 2020 on the good, the bad, and the strange.
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Thought LeadershipWhy going direct doesn’t have to be difficult
There is a huge amount of interest in the direct to consumer market but there is also a lot of uncertainty as rights holders look at the technical challenges involved, writes Steve Russell.
